Friday, March 21, 2014


While The Spoiled Mama skincare exists to help expectant and new moms look and feel great, our mission is more than skin deep.
One of the best aspects of running your own company is creating a work environment and culture that speaks to your values. With a husband who was a former youth pastor, giving back to others is what our family is all about — and a trait we hope to pass onto my children (currently Jay, our seven-year-old, helps feed the poor in San Francisco’s Tenderloin district once a month, and he loves it! #parentingwin).
So naturally when we created The Spoiled Mama in 2006, I wanted to develop the same spirit of generosity and “give back” culture amongst our staff.
As we wrapped up last week by spoiling 40 expectant moms at theHomeless Prenatal Program, I was so excited to begin working with a new nonprofit: Operation Showers of Appreciation (OSOA).
We were contacted by OSOA’s Vice President Courtney Hilborn, who reached out for donations to help the more than 500 military expectant moms they assist every year through baby shower parties.
According to their mission statement, OSOA strives to:
“…honor our military families in a unique way by showering them with gifts for their newborn babies, providing support during difficult times, and letting them know the many sacrifices of both the families and service members are appreciated.
As a “military brat” myself, I know first-hand how hard it is for families to be away from one another while on duty. So the opportunity to put smiles on the faces of pregnant military wives isexactly the type of cause The Spoiled Mama loves supporting!
We started working with Courtney right away, and packed hundreds of maternity skincare samples.
Our lovely team member Andrea stuffing boxes full of Tummy Butter, Bump Gloss and other maternity skincare goodies!
Setting an afternoon aside, we packed 250 samples each of Tummy Butter, Bump Gloss, Luxe Mama Body Wash and Aloe Cucumber Leg Gel to send off!
These babies will make their way to military branches of all the Armed Forces, including the National Guard and Active Reserve military families.

How you can help expectant military moms and their families

OSOA is a 501(c)(3) nonprofit organization that operates solely off donations. Any donation — however big or small — makes a difference in the lives of these expecting military moms.
For financial donations, please visit the OSOA donations page or mail checks to:
Operation Showers of Appreciation
PO Box 502
Bonsall, CA 92003
To donate baby shower gifts, such as diapers, wipes, baby shampoo, clothing or toys, please mail donations to:
Operation Showers of Appreciation
Attn: Courtney Hilborn
2303 Canyon Vista Drive
Fallbrook, CA 92028
You can also support OSOA through various volunteer opportunities, including collecting donations, giving handmade baby blankets, hosting a baby shower in your city/post, or offering your professional services pro bono.
To find out more about Operation Showers of Appreciation, “Like” them on Facebook, follow on Twitter and visit the OSOA blog andwebsite.

To our Spoiled Mamas: thank you for supporting us, so we can give back to great organizations like OSOA!

Friday, February 15, 2013

Virginia Military Baby Shower

OSOA is happy to announce our Virginia Beach, VA shower on Saturday April 6th.

Registration is open up to E1-E7, O1.  Priority is given to those families E1-E5.  All others are determined by space available in the shower and the needs of the family.  Moms currently expecting and babies no older than 3 months.

As part of the Online registration you will be requested to upload a copy of your LES and our Command Verification Form which must be signed off by the service members Supervisor. The moms who have been chosen for our April 6th shower will be notified after March 8th via e-mail.

Submitting an application for assistance does not guarantee you will be selected to participate in an Operation Showers of Appreciation Baby Shower. Families are selected to participate based on the following:

-Due Date
-Date Completed Application for Assistance Received
-Information provided in the “Tell us about your family” section

This shower will be small so we encourage everyone to apply ASAP.

Any questions about the application process or your application please contact us at
Individuals or companies wishing to donate please email

Volunteer Opportunities –

Tuesday, October 2, 2012

OSOA's Blog for Stork Stack

As a mother and spouse, many holidays have special meanings. We have the usual suspects: family holidays like Thanksgiving, Christmas, and Easter, where our family comes together to celebrate each other and the meaning of these holidays. As many of you know, military families don’t always have the chance to share holidays together, so we cherished each and every one. This is what makes holidays like the Fourth of July, our Independence Day, a very special day for military families.

As a former Marine and military spouse, I’ve always had a profound respect for my fellow service members and their families. The sacrifices made not only by the service member, but that of their families, shows an unspeakable amount of loyalty and love for their country. Every day, our military spouses are sacrificing that valuable family time that many of us don’t even notice or pay attention to.

It takes great courage, strength, and sacrifice to volunteer to serve your country. We would not have the freedom to celebrate holidays with our families without those who serve. I am so thankful to all of our men and women serving our country in the armed forces. This Fourth of July, please thank every service member you can for their sacrifices so you can have that family BBQ and enjoy that while they fight for those very rights.

Happy Independence Day,

Kimberly Felshaw

Founder and President, Operation Showers of Appreciation

OSOA's blog for Halo SleepSack

Not Your Ordinary Baby Shower: Unique Baby Shower Ideas

A common baby shower theme of the past is “It’s a Boy or it’s a Girl”. But not anymore! Hosts of baby showers are tossing away this go-to theme and starting to get more creative. Here are some popular new themes for baby showers:

Co-ed Baby Shower. Most people think baby showers are for “the girls”, but more and more baby showers are starting to involve the dads. Co-ed Showers can be fun and a unique way to get Dad involved in the different stages of the pregnancy. The traditional shower games can still be played, but with a twist that will get everyone involved. Mom can enjoy the “Toilette Paper Game” while Dad enjoys “The Bottle Game” challenging all his friends to see who can drink their favorite beverage faster from the bottle. Another Dad favorite is “Speed Diapering,” where all the guys will get a chance to test their skills and speed changing a diaper (using a doll for safety). For an added challenge and extra laughs, try this game blindfolded. When it comes to gifts the dad is right there to experience it too!

BBQ or Garden Party Baby Shower: This theme also allows you to make the shower more of a social event for all as opposed to an event only for women. Involving all of your family and friends is just another way to celebrate of your new little one. With a BBQ themed shower instead of traditional shower games, you can use more family friendly games, like the “Baby in the Spoon”. Using an egg and a spoon, you’ll have to carefully take the baby across the room without dropping him off the spoon. In our family, we’ve decorated with baby photos of our family members, another great way to incorporate everyone in your celebration.

Multi-Mom Baby Shower. A very common theme among military families and the preferred shower theme for Operation Showers of Appreciation (OSOA), a non-profit organization who supports expecting military moms by hosting baby showers for up to 150 new mommies at every event. Many expectant military mothers don’t have family in the area, have a husband that is deployed, or is an active duty service member. This is when organizations like OSOA are able to make a huge impact and support our local military communities.

Tuesday, May 22, 2012

OSOA and Storm Baseball Team up Memorial Day Weekend

OSOA and Storm Baseball Team up Memorial Day Weekend.
Be a part of the Red, White and Blue Baby Drive!
For every new baby item donated ($10 value) you will receive a FREE Box or Reserved Seat ticket to any game May 25th-May 27th.
For a list of items needed, please visit or
Flyer with more details:


Thursday, April 26, 2012

Chula Vista/SoCal Shower November 17th

We are very happy to announce our Chula Vista/Southern California Shower on November 17th. The shower will be held at Concordia Church & School, Chula Vista, CA at 1pm. Registration is open up to E1-E8, O1, CWO1. Priority is given to those... families E1-E5. All other families may submit an application and will be considered based on space available and their families needs and current situation. Moms currently expecting and babies no older than 3 months.
The last day to register online for this shower is August 25th.
Apply online at: